
Fourth Quarter and Full Year 2006
Earnings Conference Call
February 8, 2006
Ruthellyn Musil, Sr. Vice President/Corporate Relations
Thank you, and good morning everyone. Welcome
to our conference call to review our 2006 fourth quarter
and full-year results. Our opening remarks will be brief
and then we will take questions. As always we expect to finish
within the hour. Speakers this morning are Dennis FitzSimons,
our CEO, and Don Grenesko, senior vice president and CFO.
We also have other members of management available for the
Q&A session.
Turning to our press release, Tribune’s
fourth quarter diluted earnings per share from continuing
operations of $0.96 and full-year diluted earnings per
share from continuing operations of $2.39 both on GAAP
basis include several non-operating items. Our release
contains the information that will enable you to make a
meaningful comparison to First Call estimates.
Since we’re here to discuss fourth quarter and the
full year results, we’re not going to be taking questions
about our strategic review process this morning. And now
before turning the call over to Dennis just a quick reminder
that our discussion may include some forward-looking statements
that are covered in greater detail in Tribune’s SEC
filings. Now here is Dennis.
Dennis FitzSimons,
Chairman, President & CEO
Thanks, Ruthellyn and good morning. 2006 ended on a positive
note for us with improved fourth quarter performance led
by broadcasting and interactive. We continue to execute
on our interactive strategies as our existing Internet
businesses continue to grow at a rapid rate and as we invest
in additional interactive ventures. We also saw excellent
expense control throughout the company. Excluding the extra
week and special items, fourth quarter cash expenses were
down slightly in the fourth quarter and flat for the full
year.
In 2006, our media businesses generated more than $1.3 billion
of operating cash flow and about half of that converted to
free cash flow. We achieved these results despite the speculation
surrounding our strategic alternative process and that process
continues with resolution to be announced this quarter. The
process has been rigorous and thorough and as you might imagine
we look forward to its completion, so we can spend a 100%
of our time focused on the future.
We also executed on the performance
improvement plan that we launched in conjunction with our
tender offer back in June. We have announced over $470
of the $500 million in asset sales we committed to and
we will pass that goal very soon. In addition, we’re
implementing initiatives throughout the company that will
put us over our $200 million goal of cost savings for 2007
and 2008.
Let’s take a closer look at some of the company’s
2006 accomplishments. Tribune Interactive’s fourth
quarter revenues increased 31% over the same period last
year and 29% for the full year. Non-classified revenue was
up 49% in the fourth quarter and 44% for the year. Classified
revenue, up 26% both in the quarter and for the year.
With over 50 websites, Tribune interactive attracted nearly
14 million average monthly unique visitors during the fourth
quarter. Our wholly owned digital businesses now represent
6% of publishing revenues, when you include our pro rata
share of interactive joint venture revenue, that figure rises
to about 10%.
Fourth quarter market revenues for CareerBuilder
grew by 29% over the same period last year and 36% for
the full year. CareerBuilder grew more than 18 million
average monthly unique visitors for the quarter compared
to Monster’s 10 million
and HotJobs 15 million. As you will recall in July, we increased
our equity stake in CareerBuilder to 42.5%. In 2006, we also
raised our investments in ShopLocal and Topix.net, a news
aggregation site, and also acquired ForSaleByOwner.com, the
largest site of its kind on the web.
In print, Tribune newspapers made strides
in ‘06 toward
increasing readership and individually paid circulation.
Four papers, the LA Times, Chicago Tribune, South Florida
Sun-Sentinel, and the Daily Press and Newport News reported
growth in daily individually paid circulation in the September
audit period placing them among the top performers in the
industry.
During the fourth quarter, we also completed the outsourcing
of our customer service call centers for the top eight newspapers.
In January, we began the process of outsourcing our IT help
desk operations. I would like to just note that customer
service standards in these customer service call centers
have remained high.
Newspapers invested in editorial, marketing and sales innovations,
new ad positions on section fronts and backs are delivering
incremental revenue. We also launched a common advertising
system with a sophisticated e-commerce platform for selling
classifieds via our newspaper websites.
Other positive developments for the
publishing group are additional color capacity in Chicago
and South Florida. We have reached profitability at RedEye
and amNewYork. Declining newsprint prices will be helpful
this year. We’re also
seeing good results from the LA Times distribution agreement
with Advo, which began in August. The agreement expands the
newspapers insert program and will generate about 10 million
of operating cash flow in 2007. That’s an additional
10 million.
The LA Times also saw its movie advertising increase in
the last two months of the year and is seeing excellent results
from its launch of Envelope.com earlier in the year, which
is now actually reverse publishing in print to go after revenue
share from Variety and the Hollywood Reporter.
Turning to broadcasting, 2006 highlights
include the launch of the CW Network. We’re pleased with its performance
on our station group, particularly in New York, Chicago and
Dallas. Advertiser response continues to bepositive. And
CW prime time revenues are up in the mid-single digits for
the fourth quarter, better than the first quarter. Also you
may have seen the article in the Wall Street Journal this
morning, our competitive position has been enhanced versus
News Corp.’s MyNetworkTV affiliates, the former UPN
affiliates.
Stronger network programming benefits prime time news ratings
and provides a better platform. We are promoting our morning
news. WPIX in New York and WGN in again in Chicago in particular
have seen a positive impact. Advance feedback from advertisers
on "Family Guy" and "Two And A Half Men," our
two new sitcoms that will launch this fall, has been great.
With this fresh programming and additional program development
from the CW, our stations are going to be in great position
come September. So on that note let’s go to Don and
I will be back to wrap up.
Donald Grenesko, Sr. Vice-President/Finance and Administration
Thank you, Dennis and good morning everyone. On a GAAP basis
our diluted earnings per share from continuing operations
of $0.96 compares to $0.42 per share in the fourth quarter
of 2005. The results for the this year’s fourth quarter
included a non-operating gain of $0.29 per share primarily
related to the mark-to-market adjustments on the PHONES
and related Time Warner shares. A favorable income tax
expense adjustment also related to the phones and $0.04
per share gain on the sale of our 27% investment in BrassRing.
In addition, we had a net charge of $0.01 per share for
several special items, which was included in continuing operations.
As you saw in our press release, consolidated revenues for
the fourth quarter increased 5% while cash operating expenses
increased 3% and operating cash flow gained 14%. As you are
probably aware, 2006 included an extra week of results for
both the fourth quarter and full year. Excluding the extra
week in special items, consolidated revenues were down 1%,
expenses declined slightly and operating cash flow was down
1% for the quarter.
Now let’s take a closer look at
our publishing and broadcasting groups. Publishing revenues
increased $39 million or 4% to $1.1 billion in the fourth
quarter. Advertising revenues rose 4%, with retail up 7%
and national gaining 3%. Preprints, which are primarily
included in retail were up 7%. Excluding Newsday, preprints
rose by 9% and without the extra week total advertising
revenues were down 2.5%.
Circulation revenue was up 1% for the quarter, excluding
the additional week. Circulation revenue fell by 6% due to
single copy declines and continued selective discounting
in home delivery. The group individually paid circulation
was down 2% daily and 3% Sunday from the same period in 2005.
We expect stronger performance in the first two quarters
of 2007.
Cash operating expenses in publishing were flat. Newsprint
and ink expense increased 2% for the quarter as average newsprint
prices rose 6% compared to the fourth quarter of 2005 and
consumption decreased by 2%. Excluding the additional week
and special items, cash expenses were down 3% for the quarter,
a continuation of our ongoing focus on controlling costs
and improving efficiencies.
Turning to broadcasting, group operating revenues were up
11% to $356 million for the quarter. Cash expenses for the
group were up 14% or $28 million. Television revenues rose
by 10% in the fourth quarter to $325 million as we saw improvement
at our stations in New York, Los Angeles and Chicago. Television
revenues increased 4% without the additional week. Cash operating
expenses for the group were up 9% or $16 million due mostly
to the additional week in the quarter.
Turning to our equity line, income was $29 million for the
quarter, up from $21 million a year ago. The increase is
largely due to improvements of TV Food Network, CareerBuilder
and Classified Ventures.
Interest expense rose to $94 million for the fourth quarter
due to higher debt levels in interest rates. Excluding the
PHONES, debt was at $4.4 billion at the end of 2006, compared
to $2.8 billion at the end of 2005. The increase was due
to financing. 71 million common shares were repurchased in
2006, which reduced our average shares outstanding by 22%
in the fourth quarter of 2006, compared to the same period
last year. Our capital spending totaled $103 million for
the quarter and $222 million for the full year.
And with that I’ll turn it back
to Dennis.
Dennis FitzSimons
Okay. Looking forward, online advertising is off to a strong
start with growth rates so far similar to what we saw last
year. We will also move forward with our new national network
for Internet ad sales in partnership with Gannett and others
in the industry. The network will focus on the needs of
our customers and allow any national advertiser to reach
local newspaper website users more efficiently and better
enable us to tap into larger pool of national online dollars.
As you’ve heard from our peers publishing print revenues
are soft as 2007 begins. Retailers curtail their spending
following the Christmas holidays and real estate revenues
are down after a very strong performance last first quarter
and that’s particularly true in Florida.
Classified advertising was impacted
somewhat by the timing of the Super Bowl which shifted
into period two in 2007. Actually it shifted into period
one in 2007. We expect trends to improve as the year progresses.
On a positive note, as I mentioned earlier, there’s been a turn around in
the movie category and that’s been led by the performance
of the LA Times, following their initiatives to boost sales,
talent, and product offerings. Movies were up significantly
in January and making it the third month in a row of growth
over the previous year.
In broadcasting, first quarter television
ad revenues are pacing down just slightly. January down
slightly, February up slightly. Domestic auto continues
to be weak. Five of our top categories are pacing ahead
of last year led by entertainment and media. We’re
also looking for higher equity income driven by our investments
in TV Food Network and Comcast SportsNet Chicago.
Just let me wrap up by summarizing our top priorities for
2007. They will be driving, continuing to drive growth in
interactive, improving revenue trends in print and targeted
prints, redeploying resources to faster growth areas that
will improve performance and continuing to operate as efficiently
as possible.
With that we will be happy to open up for questions.
QUESTION AND ANSWER SECTION
Lisa Monaco, Morgan Stanley
Q. Could you just give us some more color on December? What
was the ad revenue performance excluding the extra week?
And then if possible, can you give us the ad revenue performance
for the top three papers in December and/or the quarter?
A. Starting with publishing, December ad revenue for five
weeks, before the sixth week, was down about 2.5%. And that
would be consistent with the trend in total for the fourth
quarter. Quarterly revenues without the extra week for the
large papers: LA was down about 1.5%, Chicago just under
3%, Newsday around 3.5%, and Florida about 5%.
Q. And then just on the cost side, can you just give us
a little bit more color where the $200 million of cost savings
is coming from?
A. That’s mostly on the publishing
side.
Let me just recap our cost saving programs
that are focused on gaining efficiencies while we continue
to serve readers and advertisers exceptionally well. We’ve said that
a big part of our cost savings will come through our common
technology systems -- advertising, circulation, editorial
-- and related savings. And those will total something over
$40 million out of the $200 million. We’re also saving
money in terms of newsprint through a planned reduction in
our web width, going to the new industry standard of 48 inches.
We have selectively reduced newsprint consumption in other
ways, in effect cutting back on pages and sections that are
not as popular with readers and advertisers, and also reducing
newsprint consumption tied to other paid circulation. Finally,
we’re looking at other efficiencies largely on a local
basis market-by-market, again with a focus on serving customers
exceptionally well.
One other thing, you asked about broadcasting
also. In December, revenue was up plus 9, that’s
on a five versus six-week; and plus 4, five versus five.
Alexia Quadrani, Bear Stearns
Q. Do you have the advertising revenue by segment, national,
classified and retail, excluding the extra week in the
quarter and then December if you have it? And the second
question is, if you could let us know what sort of advertising
rate hikes you’re expecting in 2007, the publishing
group?
A. So by segment, retail revenue was up 1 in the quarter,
down 2 in December without the extra week. National, down
5 for the quarter, flat in December. And classified, down
5 for the quarter, down 9 for December. So in total, down
about 2.5% both for December and the quarter, ex the 53rd
week. In terms of rates, as we have said in prior calls,
we approach that on a market segment basis, really looking
at both demand for advertising and available supply. On average
across all categories, we would expect rates to go up a couple
percentage points.
Q. And one last question if I can, it looks like Newsday
is still putting a bit of pressure on the preprint business
based on results, when on results. When do you think you
might cycle through the turnover from last year in that property?
A. By the middle of 2007.
Craig Huber, Lehman Brothers
Q. Just clarify a little bit, can you just give us a little
more detail on January for the newspapers, is it tracking
better or worse to down 2.5 for the month of December?
A. It’s a little softer than that
right for January.
Q. Yes, for January, any other comment on what categories
might be a little bit different than the trend you saw in
December excluding the extra week?
A. The retail category was softer in January in particular.
And then as I mentioned, the real estate, particularly in
Florida, where Florida just had a really strong first quarter
last year, we have seen declines in real estate advertising.
Q. Would you mind actually quantifying how much real estate
is down in Florida right now or the fourth quarter?
A. It’s running down in the 20% plus range. So essentially
a year ago, they were up more than that and what we’re
doing is roughly giving up a year’s great growth in
real estate. And so we will cycle that roughly in the first
half of 2007.
Q. Then just back on the costs if I could please. In the
fourth quarter excluding the extra week, excluding the various
one-time items in publishing, what would you say your non-news
print cash cost was percent change there, non-news print?
A. It was down about 3% in the fourth quarter before the
extra week.
Q. And then my last question, on this $200 million of cost
savings, how much would you say roughly of that is coming
from the TV broadcast addition, I mean is it almost immaterial?
A. Yes, just about all of it is publishing.
Paul Ginocchio, Deutsche Bank
Q. Comments on Advo in L.A. I think the $10 million is somewhat
what Advo was saying about on the cost side. Are there
any revenue synergies there coming through from that JV?
A. Yes, there are. Essentially what
we’re doing is
on the late week program, we took responsibility for packaging
and mailing preprints they sold as well the ones we have
sold. They go in daily Times, but then non-subscribing households
and beyond also, the leading newspapers out there, they go
in the mail. And we booked the revenue for that as well as
the postage and packaging costs associated with it. So over
the course of 12 months, we think the revenue will be in
$30, $35 million range and then there will be more costs
mostly postage netting cash flow in the $10 million range.
Q. Has this changed your view on maybe
potential further relationships based on how it’s
going in L.A maybe in Chicago, or Florida or Long Island?
A. First, L.A was clearly the most competitive
of the preprint markets we were in. We have leading market
shares in all other markets. L.A, we were the leader, but
it clearly made sense in terms of efficiency to partner
there. We wouldn’t
rule out the possibility of doing something elsewhere if
it proved highly advantageous to us.
Steven Barlow, Prudential
Q. On the $200 million of costs, is there a way to isolate ‘07
benefits and then ‘08 benefits as you build to that
$200 million?
A. Well, over half of the $200 million total we will realize
in savings in 2007.
Q. Could you give us 2007 CapEx please?
A. We had total of $222 million for
2007. We’re looking
around $200 million, so it would be down about $20 million
or so.
A fair amount of that is for our common systems projects
that will really put us in a leadership position in terms
of those common systems in advertising, editorial and also
in circulation.
Q: How should we look at programming costs on the television
side. Obviously, you always change your programming in September,
amortization, etcetera and new shows going on, how should
we look at quarter-by-quarter programming costs going up?
A. We launched in September a couple
shows, including "According
to Jim." But in this coming September, because our
very reasonable costs that we paid for both "Family
Guy" and "Two And A Half Men," we’re
going to be pretty flat.
Edward Atorino, Benchmark
Q. If you look at equity income and interest expense, run
rate for equity income looks like it could be over a $100
million doing $20 million each quarter. Would that be a
good guess for ’07? And the same thing if I look
at the fourth quarter interest expense and annualize that,
does that give me a target for interest expense? And thirdly,
on the cost reductions, particularly in newsprint, what
are you budgeting for newsprint expense year over year?
A. The run rate on the interest expense, should be comparable
to the fourth quarter. On an ongoing kind of basis as is.
The equity income line, there is some seasonality there.
I think our existing equity investments will continue to
improve, however, we will continue to make equity investments
that could generate some losses, we would also run through
that line.
Q. And on newsprint?
A. Newsprint as you know, newsprint prices are declining.
Q. And you have taken newsprint out, right?
A. They are 4 or 5% under their peak
last fall today. How much they go down this year remains
to be seen, but we think they will continue to drop. And
between less consumption and lower prices, we’re
looking at newsprint down in the high single digit percentage
rate.
And, as you know the biggest piece of
that equity line is the Food Network. The scatter market
has been strong in the first quarter and the Food Network
ratings are good. So things look very positive in ‘07
for the Food Network.
Debra Schwartz, Credit Suisse
Q. On TV, can you give us some more color on how core categories
are trending in TV? You mentioned entertainment is strong
and auto is weak, could you give us a sense on some of
the other core categories? And then also in terms auto,
can you break out Q4 maybe just generally speaking how
much auto is down? Is it in the lower single digit range
or decline stronger than that?
A. Auto was down low single digit in
quarter four and is remaining weak in Q1 this year. Restaurants,
financial are looking good, telecom is good, as is entertainment.
But that’s
pretty much it. John Reardon is here too, can give you a
some little more color on that.
The auto perspective, the manufacturers
did not advertise in January, so we expect that to pace
to turnaround in February and March. Movies are trending
down a slightly now, but they’re
back loaded in the quarter and there will be more releases
in February and March, a pick up. A good point that we’re
seeing is the scatter market and wire business is up substantially
over last year, so pressure in the marketplace is coming
up. We feel good about that.
The other thing in the automotive business, there will be
50 new model launches this year. So ultimately that should
translate into advertising later in the year.
Q. Can you just talk a little bit about
what you’re
seeing in the Chicago Tribune? It seems like revenues have
been down in the 3 to 4% range for the past three quarters.
Which categories are causing the most trouble there and do
you see any signs of improvement?
A. The trends have been pretty much
as you described. It’s
largely been driven by softness in national and there it’s
largely been financial advertising where we had a great year
in 2005, softened some in 2006, and will come back we believe
in 2007. Also the Chicago Tribune, really benefited from
the big auto manufacturer spending in 2005 and that was down
a lot in ‘06. Recycling the very end of that in January,
we expect the auto trends to improve. And we in fact got
a bigger schedule from General Motors that will run the rest
of this year, a special blockbuster section in the main part
of the paper we’re printing with our new press capacity.
Also you find in Chicago that classified has been somewhat
soft. Recruitment running down year-over-year, real estate
again somewhat softer than the prior year as you see nationally.
Retail has been a bright spot in Chicago and also I would
say if you look at market share compared to other newspapers,
we gained a couple of share points in total ad spending in
2006. And we’re confident we can continue to grow our
print market share in Chicago.
Fred Searby, JP Morgan
Q. If you could just talk about the outlook for preprint,
specifically Newsday, the drag there. You have taken some
remedial measures. Wow long should we expect it to drag
on your overall preprint growth? Just a quick follow up
on entertainment, are you saying it’s a broad based
pickup in print and newspaper from the entertainment category.
Has The LA Times specifically been able to kind of gain
some share recently?
A. Preprint first. As we have described
before, you have a very competitive situation at Newsday
and in the New York market where a former sales agent went
into business against us and took some key accounts. We
have won back a couple, but it continues to be an ongoing
competitive battle. We continue to believe because of our
approach to sales and distribution that over the long-term
we will prevail and gain back a significant part of that
business. The timing of when accounts move and how that
plays out remains fluid. Our preprint business is very
good in Los Angeles and Chicago, we’re implementing
the sub-zip zoning and doing a lot of things that advertisers
see huge value in. And we see upside there.
In terms of entertainment, the LA Times
and the Publishing Group represents 70% or so of our movie
revenue. And the fact they’re doing really well, it bodes well for the
group as a whole. And as I mentioned earlier that relates
to new sales talent that’s been brought in and also
new product offerings and a strategy that is a good one given
the amount of trade advertising that exists in LA to go after
variety and the Hollywood Reporter really makes sense.
William Bird, Citigroup
Q. What was the rate of decline in print advertising in Q4
versus Q3? And also was wondering what CPM’s look
like year-over-year at the CW versus the WB?
A. I’ve got Q4, we will see if we can dig out Q3.
The 53rd week again print ad revenue was down about 4% in
the fourth quarter compared to the total group down 2.5.
As for the third quarter my guess is about the same. We can
double-check that for you, but it’s not materially
different.
A. On the CW, what’s happened with MyNetworkTV effectively
being out of the prime time business right now, they’re
not doing all that well, it’s tightened demand a little
bit. So we have that as a positive as we look at first quarter
and going further into the year. The other thing we have
are easier comps as the WB last year cut back on promotion
and just wasn’t all that strong in terms of revenue
production. So right now our pacing for prime time on the
CW is very strong.
John Janedis, Wachovia Securities
Q. I think you said earlier that prime time ad revenues for
the CW were up and I’m not sure if you said the mid-to-high
singles earlier in the first quarter, but I think you also
said pacings are down a bit. Does that mean that you’re
seeing some declines in early or late fringe and is that
related to some programming or rating issues?
A. It’s primarily early and late
fringe right now. Prime is definitely helping us out and
we feel that we are going to be in a very strong position
from the fourth quarter with this new programming, which
is slightly down.
That’s where we get the big boost
when we put on those two shows, both of which are available
for double runs.
Q. As it relates to revenue, how variable is it by daypart
in terms of the revenue growth or decline?
A. In terms of the individual day parts?
Q. Yes.
A. Prime is really helping us out. Daytime
is plus. News is still plus. It’s early fringe access and late fringe
that are trending down slightly, which we can like I said
we will correct that in the fourth quarter, that’s
really was pushing it down right at the moment.
Just to put that in context, prime time represents about
17 or 18% of our revenue. Early and late fringe is about
40%.
Q. And is news around 25?
A. 15% across the group. More in our top three markets where
we have four hours of morning news as well as prime time
news.
Lee Westerfield, BMO Capital Markets
Q. What was the tax amortization for cash purposes, deductible
intangibles on the broadcast division in the 2006 year?
And if that is at your fingertips what might that be in
2007 and does that change significantly, drop significantly
in ‘08, ‘09, ‘10, what’s the trajectory
of tax deductibility is my first question? The second question
is relating to retransmission consent agreements for New
York, LA and Chicago and when your current retransmission
agreements may come up for renewal?
A. Want to make sure we understood the first question Lee,
was that broadcast rights amortization you were talking about?
Q. No, specifically I’m talking
about the deduction for federal income taxes on broadcast
amortization. The intangibles license for markup in the
assets, when you originally acquired them.
A. Let us get back to you offline on
that and make sure we understand correctly exactly what
you’re looking
at.
Q. And the second question is retransmission. New York,
LA, Chicago, when do those come up for renegotiation?
A. We have retransmission agreements of what we have done
there. I think as you know we have gotten additional distribution
for our Superstation. And of course turned retransmission
rights into the Food Network, going back a ways. But most
of those agreements are in place for the next three years.
We’re in good shape. And as Dennis said, we monetized
it. We have over 71 million homes outside of Chicago with
the Superstation and we’re in very good shape in our
retransmission.
Christa Quarles, Thomas Weisel Partners
Q. I was wondering if you could just give the classified
categories excluding the extra week for the fourth quarter.
And then also if you could just comment on help wanted
online looks like, in particular was it impacted by upsell
weakness?
A. For the fourth quarter employment was down 8, auto down
9, and real estate up 2. With real estate witnessing weakening
in December, the trends in the other two categories were
about the same.
Q. And then online help wanted, can you make any commentary
there? McClatchy showed it weak, they indicated upsells were
a problem.
A. Recruitment online revenue continued to grow, but the
rate of growth is slow because of the decline in print ad
volume to upsell it online. But we still showed growth in
online revenue in Q4 ex the 53rd week.
Brian Shipman, UBS
Q. Wondering if you could talk about circulation trends at
the three major metro newspapers. And then, also elaborate
on your comment please Dennis that you made regarding circulation
trends improving in ‘ 07.
A. Glad to talk about circulation trends
in our big markets. Chicago Tribune and Los Angeles Times
in the September ABC period reported two of the best circulation
results of the top four papers in the country both daily
and Sunday. But we have done very well on circulation in
those two markets. Daily essentially flat, Sunday flat
in Chicago on an individually paid basis and down about
2.7% in LA which is mostly single copy decline. In LA,
we did have further declines in total, but that was our
conscious decision to eliminate other paid circulation
that had limited value to advertisers. We also see good
reader ship trends through survey research in both Chicago
and LA. So that’s very encouraging. All that
in Chicago is before the continued growth of RedEye readership
and circulation. Newsday has continued to focus its circulation
on Long island since we [indiscernible]. We have seen some
continued declines in circulation there, but in its core
market it’s doing well also.
And trends for ’07. We set our
strategies to stabilize individually paid circulations
and we would expect that to continue in our major market.
Frankly, the biggest challenge is single copy. Our home
delivery trends are good, but as across the industry single
copy sales continue to be soft and any decline we will
see will be in the single copy area.
Q. Can you talk about circulation revenues in 2007?
A. We will continue selective discounting,
primarily focused on home delivery subscriptions where
the economics of continuing a discount to keep a home delivery
subscriber who is price sensitive is far better than losing
and having to go re-market. But we would expect circulation
revenues to be down again in ‘07, but by a smaller
percentage than in 2006.
One other minor comment I would add is the success of the
Subscriber Advantage program here in Chicago, which now has
I believe 220,000 members.
Yes. Over that 230,000 out of the total
subscriber base of 700,000 and that Ssubscriber Advantage
program we’re
seeing real benefits in terms of subscriber retention and
also increased online usage.
Closing Remarks
Dennis FitzSimons
Although what most of you are reading about us relates to
speculation regarding our process, I want to assure you
that Scott, John and the people running our business units,
our newspapers and television stations are doing a great
job in keeping their people focused on the revenue initiatives
we have going as well as, as tight expense control. So
while we could, these distractions are not helpful, the
businesses are being run very well, very effectively by
our people. Thank you.
:: :: ::
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