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Tribune Announces Executive Appointments Within Broadcasting Division

Bureau to provide enhanced editorial content for Tribune's newspapers, broadcasting and interactive operations

CHICAGO, March 7, 2001 -- Dennis J. FitzSimons, Tribune Company executive vice president and Tribune Broadcasting president, today announced new executive appointments within the broadcasting group.

Patrick J. Mullen, regional vice president/Tribune Television, has been named president/Tribune Television. Michael Eigner, president/Tribune Television, has been named to the newly created position of president/Tribune Cable. Peter S. Walker, regional vice president/Tribune Television, has been named senior vice president/Tribune Television. John E. Reardon, vice president/general manager of KTLA-TV, Los Angeles, has been named West Coast regional vice president.

"Television and cable have been important elements in Tribune's growth," said FitzSimons. "We are refining our organizational structure to take advantage of our strong management team and to position us for continued growth.

"Serving as regional vice president, Pat Mullen has done an exceptional job," said FitzSimons. "His entrepreneurial instincts and drive have added new energy to our station group. We're fortunate to have strong management talent throughout our group, and Pat will have some excellent resources to draw on in his new position."

In addition to overseeing Tribune's television group of 22 stations, Mullen will be directly responsible for WGN-TV, Chicago; WXIN-TV, Indianapolis; and WXMI-TV, Grand Rapids.

In his new role, Eigner will oversee WGN Cable, as well as Tribune's ownership interests in TV Food Network and The Golf Channel. In addition, he will be responsible for the East Coast region of Tribune Television.

"Cable is one of Tribune's fastest-growing business sectors," said FitzSimons. "Michael has played an important role in development of our television group. His management experience, programming expertise and a proven ability to work with cable and satellite providers makes him an excellent choice to lead Tribune's cable efforts."

WGN Cable recently passed the 50 million mark in homes reached. Today, the channel is America's most watched superstation, featuring sports, movies, first-run action, news and popular off-network programs. TV Food Network, in which Tribune holds a 29% equity position, is currently seen in 54 million homes. The Golf Channel is seen in 32 million homes, and Tribune holds an 8% position in that service.

With this added responsibility, Eigner will concentrate his television activities on the East Coast where he is based. In addition to WGN Cable, Eigner will oversee WPIX-TV, New York; WPHL-TV, Philadelphia; WLVI-TV, Boston; WBDC-TV, Washington, D.C.; WTIC-TV, Hartford; WPMT-TV, Harrisburg-York; and WEWB-TV, Albany.

"Peter Walker is one of our most able and experienced senior executives," said FitzSimons. "His ability to handle large-scale projects and effectively manage change has made him an extremely valuable executive for Tribune Television."

As senior vice president, Walker will oversee the western and southern regions of the Tribune Television station group including KTLA; KDAF-TV, Dallas; WATL-TV, Atlanta; KHWB-TV, Houston; WBZL-TV, Miami-Ft. Lauderdale; KWGN-TV, Denver; and WGNO-WNOL-TV, New Orleans. In addition, Walker will assume responsibility for development of regional operating systems.

Reardon will continue to manage KTLA and will add responsibility for KCPQ-KTWB-TV, Seattle; KTXL-TV, Sacramento; and KSWB-TV, San Diego.

"Based in Los Angeles, John is a veteran broadcaster with the important relationships needed to work with our West Coast stations on a regular basis," said FitzSimons. "We're fortunate to have someone of John's ability already based on the West Coast."

Mullen has been regional vice president of Tribune Television since 1998. Previously, he was general manager of WXMI-TV, Grand Rapids, since 1989 and joined Tribune with the acquisition of that station. Mullen began his career in 1979 as an account executive in Traverse City, Mich. He entered sales management at WKFT-TV, Fayetteville, N.C., in 1982 and the following year moved to WXMI as general sales manager.

A native of Pentwater, Mich., Mullen attended the University of Michigan. He is a past chairman of The Fox Affiliates Board, and has served on the board of trustees of Aquinas College, the Davenport College Foundation and the Association for the Blind and Visually Impaired Foundation.

Eigner is a 30-year broadcasting veteran. He joined Tribune in 1985 when the company acquired KTLA where he was station manager. In 1989, he became vice president/general manager of WPIX and has directed the television group since 1998. Eigner began his career in sales in 1970 at TeleRep, joining Petry Television in 1972 before joining KTLA as national sales manager in 1974. He was named KTLA sales manager in 1977.

A native of Queens, N.Y., Eigner holds a bachelor's degree in marketing from City College of New York. He currently serves as a director for the National Association of Broadcasters and the International Radio & Television Foundation, and is president of the Tribune New York Foundation. He previously served as chairman for the Association for Local Television Stations and the New York State Broadcasters Association.

Walker joined Tribune in 1987 in sales management at WGN. He became station manager of KTLA in 1989 and was named vice president/general manger of WGN in 1992. He was named regional vice president of Tribune Television in 1998. A Chicago native, Walker holds a bachelor's degree from Amherst College.

Reardon served as station manager of KTLA from 1992 to 1996, and in sales management at WGN starting in 1985. A Chicago native, Reardon holds a bachelor's degree from Loyola University.

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TRIBUNE (NYSE: TRB) is one of the country's premier media companies, operating businesses in broadcasting, publishing and on the Internet. It reaches more than 80 percent of U.S. households, and is the only media company with television stations, newspapers and Web sites in the nation's top three markets. Tribune media span 23 major-market television stations, including national superstation WGN-TV; 12 market-leading daily newspapers, including the Los Angeles Times, Chicago Tribune and Newsday; and news and information Web sites in 18 of the nation's top 30 markets.

Tribune Broadcasting owns and operates 22 major market television stations, including national superstation WGN-TV, and reaches more than 80 percent of U.S. television households. The company has interests in The WB Television Network (25%) and TV Food Network (29%). Tribune also owns and operates four radio stations, including WGN-AM in Chicago and three stations in Denver. Tribune Entertainment develops and distributes first-run television programming for the Tribune station group and for national syndication. In addition, the company owns the Chicago Cubs baseball team.

   
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