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Four Tribune Interactive Websites Win
Digital Edge Awards
Tim
Landon receives classified advertising leadership award
Michael
Silver receives New Media Pioneer award
CHICAGO, July 16, 2002 -- Tribune
Interactive, Inc., a leader in interactive news and information
Web sites and a subsidiary of Tribune Company (NYSE:TRB),
announced that four of its Web sites - latimes.com,
metromix.com,
sun-sentinel.com
and ctnow.com
- were awarded 2002 Digital Edge Awards at the Newspaper Association
of America CONNECTIONS Conference in Denver yesterday.
Two Tribune executives also received industry
recognition for their achievements in classified advertising
and interactive media. Tim Landon, Tribune Classified Services
president, received the James M. McGovern Award from NAA's
Classified Federation, which recognizes outstanding individual
contributions to the field of classified advertising. Michael
A. Silver, Tribune Interactive vice president/strategy and
development, received the Pioneer Award from the NAA's New
Media Federation for his extensive contributions to interactive
media.
Latimes.com won the Digital Edge Award for
Best Advertising Program among newspapers with national or
daily circulation of more than 250,000 for two microsites,
sponsored by Miller Brewing Co., called "Out
in L.A." (http://www.latimes.com/extras/outinla)
and "Noches
Del Pueblo" (http://www.latimes.com/extras/noches).
Introduced in April 2001, the advertising programs feature
people, places and events of particular interest to the Southern
California gay community and Hispanic community.
Metromix.com
(www.metromix.com)
won the Digital Edge Award for Best Vertical Site among newspapers
with national or daily circulation of more than 250,000. Metromix.com,
Chicago's premier online entertainment guide, provides 20,000
event listings and 15,000 destination capsules, providing
essential dining, nightlife, festival, movies, music, stage,
museum and recreation news.
Sun-Sentinel.com's special feature "Witness
to an Epidemic: AIDS in the Caribbean" (http://www.sun-sentinel.com/witness)
won the Digital Edge Award for Most Innovative Use of Digital
Media: Features/Enterprise among newspapers with national
or daily circulation of more than 250,000. The multimedia,
multilingual report featured the effect of AIDS in some Caribbean
countries. The special report originally appeared in print
and online in June 2001.
Ctnow.com's special feature on the rural northeastern
Connecticut community of Ballouville won the Digital Edge
Award for Most Innovative Use of Digital Media: Features/Enterprise
among newspapers with national or daily circulation of 75,000-250,000.
The multimedia
feature (http://www.ctnow.com/news/specials/hc-sp-ballouville.special)
includes extensive video files, photo galleries and message
boards for reader reactions.
Tim Landon received the McGovern Award for
outstanding contributions to newspaper classified advertising.
Landon has been instrumental in building Tribune's classified
businesses and strengthening its position in the digital marketplace.
In 2000, he oversaw the acquisition of CareerBuilder, now
the No. 2 online recruitment site in the United States. Since
then he introduced CareerBuilder branded help wanted sections
in all of Tribune's Sunday newspapers. Landon also assisted
CareerBuilder, Tribune and Knight Ridder with the November
2001 acquisition of HeadHunter.net, which significantly increased
CareerBuilder's size and reach.
Landon founded Classified Ventures, a partnership
between Tribune and other leading media companies, in August
1997. As founder and CEO, Landon built Classified Ventures
from a start-up to a business that manages two leading online
brands -- Apartments.com™
(www.apartments.com)
and Cars.com™
(www.cars.com)
and builds real estate related business software products
for its partners through its HomeScape division.
Michael A. Silver received the Pioneer Award
for his extensive contributions to interactive media by helping
newspapers use interactive media to connect in new ways with
their readers. Silver joined Tribune in 1985 to run one of
Tribune's early interactive ventures-a network of interactive
information, advertising and transaction kiosks called TOUCH
CHICAGO.
In 1991, he was instrumental in helping Tribune
identify early Internet investment opportunities and championed
the company's investment in America Online.
Silver also helped organize the Interactive
Newspaper Network-an organization that facilitated newspaper
experimentation with audiotex and online services in the first
half of the '90s. As vice president of Tribune Media Services
he established some of the industry's first efforts to share
content and technology across newspapers when Tribune's newspapers
first went online in the mid-90s.
Today as Tribune Interactive vice president/strategy
and development, Silver continues to make contributions to
the direction of Tribune's newspaper and TV station Web sites.
:: :: ::
Tribune Interactive operates leading
interactive news and information Web sites in major markets
across the United States, including 18 of the top 30 markets.
The sites attract more than 9 million unique visitors per
month, and rank among the top 20 interactive news/information
networks in the country.
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